App Going Global
Playbooks for launching and scaling mobile apps in international markets.

App Store Creative Optimization: Screenshots, Videos, and A/B Testing for ASO in 2026
A practical guide to app store creative optimization in 2026: how to A/B test screenshots, optimize preview videos, analyze competitor store creatives, and measure creative impact on conversion rate.

App Store Keyword Research: A Practical Workflow for ASO Teams
A practical app store keyword research workflow for ASO teams: find app store keywords, map intent, monitor rankings, and connect ASO with paid UA.

App SEO: How to Rank App Pages and Support ASO in 2026
App SEO guide for ranking app landing pages, supporting ASO, mapping app store keywords, and connecting SEO with paid user acquisition.

Paid User Acquisition: Strategy, Channels, and Creative Testing
A practical paid user acquisition guide for app teams: channel strategy, creative testing, budget guardrails, measurement, and competitor research workflows.

Video Game Marketing: A Practical Guide for Indie and Mobile Games
A practical 2026 video game marketing guide for indie and mobile teams covering positioning, channels, paid ads, creators, competitor research, and launch planning.

Mobile Game Monetization: Ads, IAP, and Hybrid Revenue Models
A practical 2026 guide to mobile game monetization, covering ad revenue, IAP, hybrid models, rewarded ads, interstitials, player experience, and competitor research.

Mobile Game Marketing Strategy: 12 Playbooks That Still Work in 2026
A practical mobile game marketing strategy guide for 2026 covering creative intelligence, paid UA, soft launch KPIs, ASO, retention loops, and competitor ad research.

TikTok Ad Spy for E-commerce: The Operator Manual (Post Jan-2026 Deal Update)
TikTok Shop closed 2025 at $15.1B US GMV (+68% YoY) and the Oracle-led US joint venture closed January 22, 2026. This operator manual covers five winning-product signals we test against every Monday, a seven-step creative extraction workflow, a tool stack with 2026 prices, a security callout, and the Maëlys $108.5M case study — for operators who want a repeatable loop, not a listicle.

How to Find Winning Products on Facebook Ads Library (2026)
A dropshipper's 5-signal scoring rubric for spotting winning products inside Meta Ad Library, with the new 2026 impressions filter, red flags, and a weekly monitoring workflow.

Mobile App Internationalization: Winning Global Markets in 2026
A practical, data-informed guide to app internationalization, covering market entry, localization, regional ad platforms, and user acquisition across SEA, LATAM, and MENA.

Mobile App Internationalization: A 2026 Going-Global Playbook
A practical 2026 guide to app internationalization, market entry, and regional user acquisition across SEA, LATAM, and MENA.

Mobile App Internationalization: Data-Driven Global Growth
A practical, data-backed guide to app global expansion—market entry, localization, regional ad platforms, and UA tactics across SEA, LATAM, and MENA.