Hook comparison
Group the openings a competitor keeps running and see which ones survive for months.
fFacebook ad spy / Apps & games
Facebook Ad Spy Tool: See Competitors' Meta Ads by Advertiser, Market and Format
AdMapix shows the Facebook ads competing apps and games are running: the creative, its format and length, when the index first saw it and how long it has stayed live. Search by app or publisher, narrow by market, date and format, then read each ad beside the app's rankings and modeled download and revenue estimates.
Start with 30 lifetime Free credits; usage varies by task.
INTELLIGENCE CANVASSTATIC / REVIEWED
Facebook · Games & apps · United States · Ad duration⌘ K
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01Hook
02Offer
03Format
04CTA
VERIFIED FACT SNAPSHOT2026-07-10
SEARCHABLE CREATIVE COMBINATIONS91.4M+
MARKET FILTER LABELS174
View definitionsCreative combinations are not unique ads. Content types may overlap and must not be summed.
01 / REAL ADS
12 Facebook ads from US apps and games that are still running
Each ad below was live on Facebook in the US at the end of the window and had already been running for months. One ad per app, tied to the app through its App Store or Google Play link rather than its display name.
Game · Video · 30sGoods Sort™ - Triple Master 3DShinrays Games🔥Train your brain!
- First seen
- Sep 8, 2023
- Seen live on
- 901 days
Game · ImageMerge NeverlandIVYMOBILE INTERNATIONAL ENTERPRISE LIMITEDMerge NOW!
- First seen
- Jul 25, 2023
- Seen live on
- 681 days
Game · ImageDoubleDown™ Casino Vegas SlotsDouble Down Interactive LLC💎 We Miss Winning with You! 💎
- First seen
- Jun 1, 2023
- Seen live on
- 674 days
Game · Video · 33sBrawl StarsSupercellReady, Set, Brawl!
- First seen
- Jan 30, 2025
- Seen live on
- 602 days
Game · ImageWord Search - Fun Word PuzzleDoodle Mobile LimitedWord Search - Fun Word Puzzle
- First seen
- Mar 9, 2025
- Seen live on
- 548 days
Game · Video · 23sTake Off Bolts: Screw PuzzleTopsmart Mobile Ltd.Download and Play for free
- First seen
- Jun 7, 2025
- Seen live on
- 471 days
Game · Video · 25sDungeon Sisters : IDLE RPGLobstar Games Corp.Experience the Essence of Pixel Idle Gaming.
- First seen
- Jul 10, 2025
- Seen live on
- 434 days
Game · Video · 22sColorPlanet® Paint by NumberGames Vessel Pte. Ltd.🌹🌹To color you favorite now!!! 10000+ pics free to you. 🎮❤️
- First seen
- Jul 21, 2025
- Seen live on
- 422 days
App · ImageAI Song Music Generator: MuzioScale Dreams LLCCreate your own Song in seconds with AI
- First seen
- Dec 6, 2025
- Seen live on
- 289 days
App · Video · 22sBrilliant BibleBrilliant IllustrationsImagine the entire Bible, verse by verse, in a 30,000-panel comic book!What sets it…
- First seen
- Dec 7, 2025
- Seen live on
- 284 days
App · Video · 18sThe Short Years Baby BookUnbound ApplicationsCherish special moments for a lifetime
- First seen
- Dec 20, 2025
- Seen live on
- 265 days
App · Video · 26sHopper: Flights, Hotels & CarsHopperSecret Hotel Deals
- First seen
- Feb 2, 2026
- Seen live on
- 229 days
Query: Facebook channel · United States · games plus tools, entertainment, lifestyle, education and health apps · window Aug 26, 2026 – Sep 24, 2026. Each ad was still live at the end of the window and first seen at least 45 days earlier; one ad per app and per publisher, deduplicated by media file. Reviewed Sep 25, 2026; the page does not update when you open it.
“Seen live on” counts the days the index observed the ad running; a gap in observation does not mean the ad was paused. Facebook-labelled records carry no modeled impression estimate, so none is shown. Longevity tells you what to study first, not whether an ad is profitable.
Download this sample as CSV02 / HOW IT WORKS
How to spy on a competitor's Facebook ads in three steps
- 01
Search the app or publisher
Type the competitor's app name or publisher, then open the app's page to see the ads attributed to it. Keyword results on their own can include other advertisers that only mention the name.
- 02
Filter to Facebook, a market and a date range
Choose Facebook under media channels, pick the country you care about and a date range, and narrow to video or image.
- 03
Sort by ad duration and read the long-runners
Sort by ad duration to put the ads a competitor has kept live longest at the top, then check first-seen dates and the app's rank for the same period. Longevity tells you what to study first; it does not prove an ad is profitable.
03 / COMPARISON
What you can and can't see: AdMapix vs Meta Ad Library
Meta Ad Library is free and official, and it is the place to confirm any single ad. A spy tool earns its place when you need to compare many advertisers, keep ads that have stopped, or connect ads to the app behind them.
| What you want to see | AdMapix | Meta Ad Library |
|---|---|---|
| Ads running now | Indexed ads with first- and last-seen dates | Every active ad from a Page, straight from Meta |
| Ads that have stopped | Kept in the index with their observed dates | Only political and issue ads, and ads delivered in the EU |
| Search across advertisers | By app category, country, format and date | By keyword or Page, with a country filter |
| Sort by how long an ad has run | Yes, ad duration sort | No; each ad shows its own start date |
| The app behind the ad | Resolved from the store link, with rankings and modeled downloads and revenue | The advertiser's Page only |
| Spend and impressions | Neither for Facebook records | Ranges for political and issue ads; EU reach |
| Instagram on its own | No separate filter; Meta ads are indexed under Facebook | Platform filter per ad |
| Other channels | TikTok, YouTube, Google, AppLovin, Unity and more | Meta only |
04 / WHO IT'S FOR
Built for app and game teams, not dropshipping
Most Facebook ad spy tools are built for ecommerce: winning products, Shopify stores, dropshipping. AdMapix is built around apps. Ads are tied to the app they promote, so a competitor's Facebook creative sits next to its category rank and modeled downloads and revenue, and you can check the same app's ads on TikTok, YouTube, AppLovin or Unity. For a UA or creative team the useful question is rarely "what is this ad". It is "which hooks has this competitor kept running, and what happened to its rank while they ran".
05 / RESEARCH INSTRUMENT
Break an ad into four questions
Once you have a competitor's long-running ads, read each one the same way: what stops the scroll, what is offered, how the message is formatted, and which action closes it. Then compare the answers across the set instead of saving screenshots one by one.
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01Hook
02Offer
03Format
04CTA
Offer mapping
Compare rewards, urgency and calls to action across a dated set of ads.
App context
Put category rank and modeled downloads or revenue beside the ad timeline.
06 / SIGNAL STACK
Connect Facebook ads to app momentum
Line up when a competitor's ads first appeared or changed format with its category rank and modeled download or revenue trend. The overlap tells you what to ask next; it does not prove an ad caused the growth.
OBSERVED
Goods Sort™ - Triple Master 3D · Video 30sFirst seen · Sep 8, 2023
MODELED ESTIMATE
Creative first observedHypothesis only
AI INTERPRETATION
“How did this app change its Facebook video hooks as its US category rank moved?”
Sources · 06Limitations · 03
07 / RESEARCH BOUNDARIESRead the data methodology
What this tool will not tell you
AdMapix does not see a competitor's Facebook spend, ROAS or Ads Manager, and Facebook-labelled records carry no modeled impression estimate. Absence from the index is not proof an ad never ran. Meta Ad Library remains the official source for any single ad.
08 / FAQ
Questions worth answering before the research starts
01How is this different from Meta Ad Library?+
Meta Ad Library is the official source and shows every active ad from a Page. AdMapix keeps ads after they stop, lets you search and sort across advertisers, and ties each ad to the app behind it with rankings and modeled market estimates. Use the library to confirm a single ad.
02Can I spy on Instagram ads?+
Not on their own. AdMapix indexes Meta ads under the Facebook channel and has no separate Instagram filter, so you cannot isolate Instagram-only placements. Meta Ad Library's platform filter shows which Meta placements a single ad used.
03Does a long-running ad mean it is profitable?+
No. An advertiser may keep an ad live for brand reasons, forget to pause it, or run it at a tiny budget. Longevity is a good way to decide which ads to study first, but profitability needs the advertiser's own data.
04Can I see real Facebook spend or ROAS?+
No. AdMapix does not see an advertiser's spend, ROAS or Ads Manager, and Facebook-labelled records carry no modeled impression estimate.
05Does the index contain complete campaign history?+
Not necessarily. What is available depends on the index and your filters, so an ad missing from the results is not proof it never ran.
06How fresh is the data?+
The examples on this page are a dated snapshot and do not update when you visit. Signed-in search reads the current index; AdMapix does not publish an hourly refresh guarantee.
07Is this Facebook ad spy tool free?+
You can sign up and search on the Free plan. Paid plans start at $19.90 per month and raise the monthly research credits; current limits are listed on the pricing page.
START WITH A DEFINED QUESTION